The Dirt 4 Pack virtual ride series returns from June 2 to August 20! 4 killer loops in Sonoma County that link together sections of dirt. Earn in-store discounts at NorCal Bike Sport. Earn points …

Great day for a ride! Be sure to stop by one of the many energizer stations this morning for a rad tote bag and smiling faces 😃

The Wednesday shop ride was a doozy! We had a solid group and a few folks who ascended Bald ⛰️ for the first time. Sam rode his Turbo Levo with a 🎒 full of cold beverages to provide refreshments on …

Join us this Wednesday at 5 PM for a ride to the top of Bald Mtn. We will roll right by @trailhousesantarosa if you want to jump on there at about 5:10 PM. Planning to descend Gray Pine so a cross …

Calling It a Tire Would be an Insult Mondo is 11% more efficient & 5% lighter than any other endurance tire on the road...or cobbles 🤨🕶️🤏 Get Yours Today #iamspecialized #specializedMONDO #…

@boggsrocks was an absolute 💥 thanks to the @bikemonkey crew for a killer event. Boggs provided a dramatic and damp beginning and the course started out on the muddy side. But as the sky cleared the …

The bike doesn't make the rider... that doesn't mean the bike can't TRANSFORM the rider... @nrml_mtber + @kelleymtb

At this point the evening shop ride is a well oiled machine. The last ride had a few 🌶️ moments that provided a much needed mid-week endorphin fix. Join us on Wednesday for an evening ride with …